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Pazarama: AI-Powered Customer Service Transformation
Before meeting Jetlink, Pazarama was searching for an AI-powered support solution that could manage both customer and seller interactions, automate repetitive questions, and improve response times across their digital platforms. With a wide service range and high daily traffic, they needed a reliable system that would reduce operational load, enhance customer experience, and stay available 24/7.
As Pazarama evaluated different global and local chatbot platforms, they focused on finding a partner that could offer advanced automation, real-time integrations, and scalable communication infrastructure. After a detailed review, Pazarama concluded that Jetlink was the ideal fit for their needs, offering the most flexible, comprehensive, and future-proof AI solution for their digital ecosystem.
Products & Services Used
20,000+
Average monthly conversations
12,000+
Average monthly unique users
7,000+
Average monthly widget clicks
Challenges
Pazarama received a high volume of customer interactions in areas such as order tracking, post-purchase support, membership operations, and campaign information. Additionally, sellers on the platform required continuous support for product management and store operations.
The growing number of repetitive inquiries created significant workload for the call center team, leading to operational inefficiencies and inconsistent customer experiences.
Pazarama needed an AI-driven solution that could reduce communication load on both customer and seller sides, offer 24/7 support, and deliver fast, scalable assistance.
To automate and optimize communication for customers and sellers, Pazarama partnered with Jetlink. JetBot, JetChat, and JetInsight were deployed on the website to build a comprehensive AI-powered support infrastructure.
The AI assistants were configured to handle:
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Real-time order and shipment status
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Invoice display
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Post-purchase requests (cancellation, returns, missing/defective items, etc.)
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Personalized campaign and coupon suggestions
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Membership and account operations
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General support inquiries
With Jetlink’s advanced AI and automation infrastructure, the assistants began delivering fast, accurate, and personalized responses to both customers and sellers—automating many processes that previously required human support.
Solution
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Results
After implementing Jetlink’s conversational AI solution, Pazarama achieved strong improvements in customer interactions:
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20,000+ monthly conversations
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12,000+ unique user interactions
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98% intent recognition accuracy
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7,000+ widget clicks
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Noticeable improvement in response times
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Customer service teams could focus on more complex issues
These improvements not only reduced operational costs but also enhanced customer satisfaction through faster and more reliable information delivery.
The success of Pazarama’s digital assistant is powered by Jetlink’s robust AI capabilities:
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Intent detection and dynamic routing
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LLM-powered natural dialogue
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Real-time API integrations
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Personalized responses and campaign displays
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Automated data collection and form completion
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Multi-step flow management
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Smart agent handover
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Self-service process automation
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JetInsight analytical reporting
These features accelerated processes for both customers and sellers, significantly reducing communication load.
Key Jetlink Features Used
Roadmap & Future Enhancements
Pazarama aims to further expand the capabilities of its AI assistant to handle more advanced and comprehensive support scenarios. Plans include enabling the chatbot to manage end-to-end complex workflows, guide users through detailed steps, and support additional functions that will increase operational efficiency.
Pazarama’s AI transformation journey with Jetlink has led to a significant success in customer communication. Operational workload has decreased, support processes have accelerated, and user satisfaction has increased.
Together with Jetlink, Pazarama continues to deliver a modern, fast, and user-centric customer experience in the e-commerce sector.
Conclusion
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