
Intersport Achieves 97.66% Resolution Rate in Customer Service with Jetlink AI
As one of the leading sports retailers in Turkey, Intersport partnered with Jetlink AI to strengthen its customer experience and reduce the workload of its support team. With rising customer demands and growing support needs in sports retail, the company sought to make customer interactions more measurable, faster, and efficient.

Products & Services Used




Fast and Consistent Support in Critical Processes
The Intersport Digital Assistant was designed to provide instant and reliable support in key areas such as returns, exchanges, product information, and campaigns. Operating through the WhatsApp channel, the assistant responds to customer inquiries quickly and accurately, significantly enhancing customer satisfaction.
For more complex or personalized cases, the digital assistant seamlessly transfers inquiries to the live support team. This hybrid structure not only boosts customer satisfaction but also reduces the operational workload of the support staff.
Seamless Experience with Live Support Integration
Results And Average Monthly Interactions
With the help of Jetlink AI, more than 97% of customer requests are resolved instantly. As a result, the support team’s workload decreased while customer satisfaction rose significantly. Through this integration, Intersport has elevated customer service standards in the industry and strengthened its customer-centric approach.
Resolution Rate: 97.66%
Total Conversations: 3,243
Total Resolutions: 3,167
8,784
Average Messages Sent
7,595
Average Messages Received
1,081
Average Conversations
About Intersport
Industry: Operates in the sporting goods and retail industry.
Founded: Established in 1968 in Europe.
Group: In Turkey, operates under Eren Perakende.
INTERSPORT is a global retail chain that brings together the world’s most renowned sports brands for enthusiasts around the globe. By offering leading names such as Nike, Adidas, Puma, Jordan, Skechers, Vans, Quiksilver, Roxy, The North Face, Salomon, Columbia, Jack & Jones, Voit, Speedo, and Arena, INTERSPORT provides consumers with a wide product range.
In Turkey, INTERSPORT operates under Eren Perakende, with 16 stores across Istanbul, Ankara, Izmir, and Konya. Established in Europe in 1968, INTERSPORT today stands as the world’s largest sports retailer, with over 5,500 stores in 50 countries.
What is next?
Intersport’s partnership with Jetlink has reshaped its digital customer experience. The combination of conversational AI and proactive engagement allowed Intersport to build a scalable, modern, and customer-centric digital service model. In the future, Intersport plans to expand into conversational commerce, where the chatbot will guide purchases and contribute directly to sales.
Trusted by business worldwide
150+
What is next?
BYD Türkiye is planning to expand the capabilities of ChatBYD with the following developments:
- Integration with social media platforms (Instagram & Facebook)
- Voice-based conversational assistant (JetVoice)
- Dealer reputation and review management via JetLocation
These initiatives aim to further elevate the customer experience across all digital channels.
Conclusion
ChatBYD is more than a chatbot—it is a strategic tool supporting BYD Türkiye’s digital transformation vision. With Jetlink as a technology partner, BYD Türkiye has not only improved operational efficiency but also redefined how customers interact with the brand across channels.

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